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Gastvortrag: Dr. Matthias Rothensee

23.11.2021, 09:50 Uhr - 13:00 Uhr

W1.19

As part of the focus „International Marketing- and Communication Management”, Dr. Matthias Rothensee from eye-square will introduce the method of eye tracking. After a short tour through the history and iconic early experiments on eye tracking, Ma...

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